LinkedIn vs TikTok
Based on our analysis, LinkedIn is the more privacy-respecting choice overall.
BACK →| Category | TikTok | |
|---|---|---|
| Overall | D · 38/100 | F · 18/100 |
| What they collect | Concern (28) | Concern (8) |
| Who they share it with | Concern (30) | Concern (15) |
| What you can do | Concern (42) | Concern (32) |
| What they promise | Concern (42) | Concern (20) |
LinkedIn builds a remarkably detailed professional and personal profile from everything you do on and off the platform — including inferred age, gender, salary, and seniority — then shares it with Microsoft, advertisers, and third-party partners. Your data persists even after account closure, your public activity is fed into Microsoft's broader ad ecosystem, and there is no way to opt out of non-personalised ads.
View full analysis →TikTok collects your biometrics, keystroke patterns, and even content you record but never post — then shares data with ByteDance affiliates, advertisers, and researchers. You have limited control and no meaningful way to stop collection while using the app.
View full analysis →