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Uber vs Netflix

Based on our analysis, Netflix is the more privacy-respecting choice overall.

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CategoryUberNetflix
OverallD · 36/100C+ · 58/100
What they collectConcern (22)Mixed (52)
Who they share it withConcern (30)Mixed (50)
What you can doMixed (48)Mixed (62)
What they promiseMixed (45)Mixed (60)
In plain English — Uber

Uber tracks everywhere you go, records your calls, photographs your face, and buys demographic profiles from data brokers — then feeds all of it into a vast advertising machine that includes Meta and TikTok. You can limit some collection but you can't use the service without surrendering your location and trip history for up to seven years.

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In plain English — Netflix

Netflix collects detailed viewing behaviour, device fingerprints, and advertising data — including interests inferred by third-party ad companies from your activity across the internet — to serve behavioural ads on its ad-supported tier. Controls are reasonably accessible, but retention timelines are vague, Do Not Track is ignored, and the breadth of the ad-tech ecosystem is larger than you might expect from a subscription service.

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