Google vs Instagram
Based on our analysis, Instagram is the more privacy-respecting choice overall.
BACK →| Category | ||
|---|---|---|
| Overall | D · 26/100 | D · 32/100 |
| What they collect | Concern (8) | Concern (22) |
| Who they share it with | Mixed (42) | Concern (18) |
| What you can do | Mixed (58) | Concern (38) |
| What they promise | Mixed (55) | Mixed (45) |
Google tracks almost everything you do online — every search, email, location, video, and website visit — across all their products and millions of third-party sites, then uses it to sell ads. They do give you unusually good tools to review and delete your data, but the defaults collect everything.
View full analysis →Meta collects almost everything: what you post, what you look at and for how long, device and location data, and data from other people and advertisers. They infer sensitive traits and use Meta AI conversations for ad targeting. Data is shared across all Meta products and with advertisers. You can adjust ad preferences and download your data, but you can't stop collection itself.
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