Apple vs Tresorit
Based on our analysis, Tresorit is the more privacy-respecting choice overall.
BACK →| Category | Apple | Tresorit |
|---|---|---|
| Overall | B+ · 78/100 | B+ · 83/100 |
| What they collect | Mixed (72) | Mixed (72) |
| Who they share it with | Positive (82) | Mixed (74) |
| What you can do | Positive (80) | Positive (84) |
| What they promise | Positive (82) | Positive (82) |
Apple collects significantly less data than other big tech companies and explicitly commits — using both Nevada and California legal definitions — to never selling or sharing your data for advertising. Their own ad platform doesn't use data brokers or cross-app tracking. Private personal data isn't used to train Apple's AI models. The main caveats are health, fitness, and financial data collection, government ID in some cases, and personalised ads that exist but are easy to turn off.
View full analysis →Tresorit is an encrypted cloud storage service based in Switzerland that genuinely cannot access your files; it holds ISO 27001 certification, stores data primarily in the EEA, and gives 30 days' notice of material policy changes — but it records and transcribes sales calls with AI bots, uses Facebook and Google for ad targeting, collects app usage analytics, and business-plan admins can access employees' encrypted files via a recovery master key.
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