AdGuard vs DeleteMe

AdGuard filters ads and trackers locally on your device so it never sees your browsing history, stores only an email address and password hash for account creation, keeps all personal data in its own data center in Frankfurt, names only payment processors as third-party recipients, and commits to emailing users before material policy changes — the main caveats are Cyprus jurisdiction, vague data retention periods, and a main policy that defers heavily to separate per-product privacy notices for the specifics of each platform.

DeleteMe must collect your full personal identity — name, address, date of birth, aliases, family members — to remove it from data brokers, and while it confirms it never sells that data, the primary policy is a deliberately informal TLDR that defers partner data sharing to a separate Cookie Policy, ignores Do Not Track signals, and includes a broad business transfer clause that could expose your data if the company is ever sold.