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X vs Amazon

Based on our analysis, Amazon is the more privacy-respecting choice overall.

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CategoryXAmazon
OverallF · 24/100D · 40/100
What they collectConcern (20)Concern (28)
Who they share it withConcern (18)Mixed (48)
What you can doConcern (35)Mixed (45)
What they promiseConcern (38)Mixed (52)
In plain English — X

X collects everything you do on and off the platform, infers your identity even when you're signed out, and explicitly allows third-party 'collaborators' to use your data to train their own AI models. There is no meaningful way to stop the core collection, your public posts are available via API for mass scraping, and security is disclosed only in the vaguest terms.

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In plain English — Amazon

Amazon builds a detailed picture of everything you buy, watch, say to Alexa, and do in their physical stores — then uses it to sell you ads. They don't sell your data to others and have real security certifications, but the sheer breadth of collection across shopping, voice, surveillance cameras, and credit history is hard to escape if you use their services.

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