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Spotify vs Netflix

Based on our analysis, Netflix is the more privacy-respecting choice overall.

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CategorySpotifyNetflix
OverallC · 52/100C+ · 58/100
What they collectConcern (38)Mixed (52)
Who they share it withConcern (40)Mixed (50)
What you can doMixed (68)Mixed (62)
What they promiseMixed (57)Mixed (60)
In plain English — Spotify

Spotify tracks everything you listen to, infers your interests from your behaviour, and feeds that data into a broad advertising machine — including third-party ad partners who send them data about you too. Controls are better than most, but your listening history is kept for the life of your account with no way to stop it.

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In plain English — Netflix

Netflix collects detailed viewing behaviour, device fingerprints, and advertising data — including interests inferred by third-party ad companies from your activity across the internet — to serve behavioural ads on its ad-supported tier. Controls are reasonably accessible, but retention timelines are vague, Do Not Track is ignored, and the breadth of the ad-tech ecosystem is larger than you might expect from a subscription service.

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