Amazon vs Proton
Based on our analysis, Proton is the more privacy-respecting choice overall.
BACK →| Category | Amazon | Proton |
|---|---|---|
| Overall | D · 40/100 | A · 88/100 |
| What they collect | Concern (28) | Positive (90) |
| Who they share it with | Mixed (48) | Positive (82) |
| What you can do | Mixed (45) | Positive (84) |
| What they promise | Mixed (52) | Positive (86) |
In plain English — Amazon
Amazon builds a detailed picture of everything you buy, watch, say to Alexa, and do in their physical stores — then uses it to sell you ads. They don't sell your data to others and have real security certifications, but the sheer breadth of collection across shopping, voice, surveillance cameras, and credit history is hard to escape if you use their services.
View full analysis →In plain English — Proton
Proton collects as little as technically possible, can't read your encrypted content even if asked, is governed by strict Swiss law, and gives you real control — the rare case where the privacy policy matches the privacy pitch.
View full analysis →